In the future, theLivingCore’s knowledge and innovation architects will work together with the full-service dialogue agency gkk dialog in the areas of innovation and future-oriented organizational design. The common goal is to bundle the respective expertise and services in order to develop innovations with and for customers.
Rapid technological and social developments show that the ability to innovate is increasingly becoming a critical element of modern corporate development. Today, the strategic deployment of new ideas presents companies with enormous challenges. In the disciplines of marketing, sales, service and communication, agencies are now required to provide their customers with valid answers to the question: How do new services, processes, products and business models see the light of day?
Expansion of the consulting offering to include the area of strategic innovation
TheLivingCore and gkk dialog have found two strong partners for entering the field of strategic innovation. theLivingCore has already supported many well-known companies in the development of new products, services and business models: “Sustainable innovation can only come about when the organization and its employees change and open themselves to novelty. Companies must therefore ask themselves what they can learn from the future today,” says theLivingCore founder Professor Dr. Markus F. Peschl, highlighting the difficulties involved in innovation work. “Innovation needs good dialogues and an open attitude towards the future. This is what we found with the experts at gkk dialog – and this is how we were able to jointly develop an exciting and interesting offer for our customers”.
Dr. Markus Gräßler, spokesman of the management board of gkk dialog, is also happy about the expansion of what the agency can offer: “We came to understand that we have to expand our agency’s offer in order to meet the requirements of our clients, whose business has fundamentally changed in the face of digitalisation and a profound social transformation.” He continues: “A company’s innovative ability and consistent customer orientation are key factors for the future. With our new consulting offering, we can help customers even better than before to successfully implement innovative products, services, processes and business models in the market.”
About the gkk DialogGroup
The gkk DialogGroup, with offices in Bremen, Hanover, Frankfurt and Munich, is one of the largest and most successful dialogue agencies in Germany with almost 1,000 employees. gkk serves clients such as BMW, Deka, DVAG, engelbert strauss, Fressnapf, ING, Kia, Lamy, Lenze, MINI, PAYBACK, Samsung and Siemens. More information is available at www.gkk.de.
The Vienna-based innovation and knowledge architects advise and support companies of different industries and sizes in the areas of innovation & strategy, space, design, and communication & change. More information is available right on the website you’re currently look at.
Image: ©gkk DialogGroup