Das Warum und Wie der Gestaltung von Markenerlebnissen

In 1991, the Heineken Treat and Information Centre opened its doors to visitors. It was located on the site of a former brewery in De Pijp district of Amsterdam, close to the city center. Initially, it offered tours of the brewery and presented the history of the brand to its visitors. Over the years, it … Read more

Futures Literacy: Vom Lernen über die Welt zum “Co-becoming” mit ihr

This is an excerpt from a draft of an article that will appear in 2022 in an anthology on human(e) learning spaces by Christine Kohlert, published by Springer. Innovation deals with the future by intervening in our environment and shaping it. But if we don’t just want to optimize existing solutions or innovate incrementally, we … Read more

Perverted Joy: Wie lange Arbeitsstunden zu einem Maß für Leidenschaft wurden

There is no doubt that joyful work is better than joyless work. However, not everything with the label “joyful”, “passion”, or “happiness” lives up to its promise. Often, joy is seen as a means to an end, rather than a goal worth pursuing on its own. There is a major pitfall for any project that … Read more

Future Learning Landscapes: Bildungslandschaften der Zukunft

We have been witnessing a major shift in our learning landscapes, especially in higher education. The importance of the generalist has declined and that of experts has increased. We are faced with exponential knowledge growth, and the accumulated knowledge is more accessible to us than ever before, through digitization. You could also say we are … Read more

Warum scheitert Change-Management (allzu oft)?

Change management has a bad reputation. And rightly so, since it quite often fails. Again and again, new methods and instruments are developed and applied to deal with this. Why does change management fail nonetheless? The answer to this is that something essential is missing, especially when dealing with the challenges we face in the … Read more

Becoming a Sustainable Leader: 6 Schlüsselqualitäten einer nachhaltigen Führungskraft

Recently, our co-founder Markus F. Peschl gave an interview for the Becoming a Sustainable Leader podcast with Anna Jurgaś. They talked about the most important leadership qualities for the 21st century and how managers can put them into practice. In this blog post, we summarize the key points of their conversation. You can listen to … Read more

Der Mensch im Alter

In the place of one of Vienna’s busiest shopping streets – the Landstraße, the order of the Elisabethines founded their convent about 300 years ago. Its purpose: a hospital for the district’s community. In addition to nursing, one of the main focuses of the convent sisters was what we would today call “community work”: they … Read more

Wie man von der VUCA-Welt profitiert

At the heart of the traditional approach to strategy lies the assumption that by applying a set of powerful analytic tools, executives can predict the future of any business accurately enough to allow them to choose a clear strategic direction. In relatively stable businesses, that approach continues to work well. But it tends to break … Read more

Flashige Lichter

Through this article, we are starting a series of interviews with our clients and partners. In them, we will together explore the insights and experiences from our previous projects. Let’s start with a quick overview of our first project in the series. Afterwards, we will continue to the interview itself. What was this project about? … Read more

Strategie als Innovationsprozess

How to develop a strategy? Come on, I know how to develop strategies, you might say. There are related questions which are not trivial, such as how to put strategy into action or how to design the process both bottom-up and top-down, nevertheless strategy development is an established process. So, why to deal with strategy … Read more

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    Knowledge and innovation architect with over 20 years of experience at the interface of business, design and science.

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