Strategic development, design and realization of an innovation-driven work environment, implementation of a holistic transformation program
Point of departure for this project was the client’s need to accommodate for rapid growth and their organizational evolution: This was seen as an opportunity to blend the office move with a strategic re-design of their “organizational operating system”; a combination that should become the key innovation driver for the whole real estate industry for decades to come.
Based on the Enabling Spaces(™) technology, theLivingCore developed HB Reavis’ strategic organizational operating system and further refined it in collaboration with the client. On this basis, theLivingCore designed a space concept and detailed space typologies that were translated into concrete architectural settings in collaboration with Gensler.
theLivingCore accompanied the change process for several years, transforming HB Reavis into one of the most innovative real estate developers in Europe. HB Reavis is a frontrunner in the field: it understands its business as “building as a service,” “creates remarkable experiences for its users,” and has established its own coworking offering, smart leases, and smart services.


